The Love Sourdough brand is built on warmth, authenticity, and the simple joy of handmade bread.

The logo features a heart, representing the love and patience that go into every loaf, as well as a reflection of the name itself. The rounded, organic typography mirrors the natural, imperfect beauty of sourdough, creating a friendly and inviting feel.

The colour palette is inspired by the textures and tones of fresh-baked bread—warm neutrals, soft wheat hues, and earthy undertones that celebrate the wholesome ingredients and artisanal process.

The packaging embraces a rustic yet refined aesthetic, using natural materials that complement the brand’s handmade ethos. A thoughtful ‘thank you’ sticker adds a personal touch, expressing gratitude to every customer who supports this passion-filled journey.